Visualizing the Customer Journey to Improve Library Services

Are you looking for ways to assess and improve your library services, spaces, and websites? Have you ever considered visualizing your customers’ journey to uncover pain points and new opportunities?

Join us for an engaging session where we explore how to bring the library experience to life through powerful visualizations, including customer journey maps, user experience maps, and service blueprints. In this workshop, you will learn:

• The impact of visualizing services to pinpoint pain points and discover opportunities for improvement
• The differences between various mapping techniques and how to select the best one for your specific needs.
• Methods for creating maps, including research methods, visualization tools, and co-design workshops.

Whether you’re a public services librarian, web librarian, UX specialist, or any library professional eager to improve service delivery, this workshop will equip you with tools to map out the user journey and ultimately improve your library’s user experience.