Innovative Interfaces Hot Topics: User Experience Strategy

Rebecca Blakiston presents online.

In today’s competitive digital market, users demand a positive experience. Ensuring that library users have the best experience possible when using the library’s products is a process in which we’re all involved. That process starts with a strategy that includes an understanding of your users’ current experience, their behaviors, motivations and goals.

How do you develop a long-term plan? How do you get the detailed vision necessary to create that product or service that will provide your users with an ideal experience during their interaction with all library touchpoints so that they return?

Join user experience librarian and user experience strategist, Rebecca Blakiston from The University of Arizona Libraries, and Innovative Library Consultants for a conversation that answers these questions and more about the design thinking, user research, content strategy that drive a successful design strategy. Rebecca will share real world examples of techniques which you can easily adapt for your library’s user experience design. Leave these sessions with a deeper understanding of user experience (UX) design and the development of a successful strategy to use in your library.